TERMS OF USAGE AND WEBSITE PRIVACY POLICY
Bastrop County respects the privacy and confidentiality of individuals who visit the Bastrop County web site located at https://explorebastropcounty.com. Bastrop County maintains this Website Privacy Policy to help you understand the commitment of Bastrop County to safeguard the privacy of the information you provide to Bastrop County on the Bastrop County Website. This Privacy Policy outlines the information, which Bastrop County will collect from you on the Bastrop County Website, and how Bastrop County will use that information.
COLLECTION OF YOUR PERSONAL INFORMATION BY BASTROP COUNTY
The Bastrop County’s mission is to provide you with personalized services and offerings designed to enhance your travel planning experience. To do so effectively, Bastrop County collects the following information:
(a) Personally Identifiable Information. Bastrop County, through the use of the Bastrop County Website, only collects personally identifiable information about you when you voluntarily provide such personally identifiable information to Bastrop County using the Bastrop County Website. If you do not wish your personally identifiable information to be collected, please do not submit it.
(b) Information from the Use of “Cookies”. The Bastrop County Website may employ “cookie” technology. Cookies are small pieces of data stored in files on your computer allowing the Bastrop County Website to track your use of the Bastrop County Website as you visit and revisit the Bastrop County Website. The use of cookies by the Bastrop County Website complies with generally accepted programming standards and practices. Please note that you can choose to block the use of cookies through settings in your web browser but be advised that certain features of the Bastrop County Website may not work properly without them.
USE OF YOUR INFORMATION BY BASTROP COUNTY
It is the policy of Bastrop County not to sell, share, transfer, or rent to third parties any information you provide to Bastrop County, through the use of the Bastrop County Website, without your written consent except as required by operation of the law or in compliance with legal authorities; provided, however Bastrop County may share your personal information with certain third parties (“Target Third Parties”) without your written consent in order to further the purpose for which you voluntarily provide Bastrop County with the information. Additionally, Bastrop County engages third party information management service providers to help maintain efficient operations. Because such information management service providers may access our systems, such information management service providers may have access to your information. Bastrop County does not transfer or relinquish ownership of information maintained about you within Bastrop County systems and databases to such information management service providers but requires these information management service providers to sign confidentiality agreements to keep all confidential information and other proprietary information found in our systems confidential.
Bastrop County routinely collects, compiles, and reports statistics and information reflecting the use of the Bastrop County Website and information services in order to enhance membership services, advertising services, improve marketing and promotional efforts, analyze Bastrop County Website usage, improve the Bastrop County Website’s content and layout, generate aggregate reports on trends, interests and behavior and enhance service offerings.
Bastrop County reserves the right to take any action Bastrop County deems prudent or necessary to safeguard the Bastrop County Website and your information in the Bastrop County systems and databases from malicious or unwarranted attack by viruses, hackers, or other miscreants.
COLLECTION AND USE OF YOUR INFORMATION BY THIRD PARTIES
Please note that third parties offer goods and services on and through the Bastrop County Website. We assume each such third party has its own internal privacy policy and data collection and use practices. Bastrop County does not have any responsibility for their practices.
CHANGING AND DELETING YOUR PERSONAL INFORMATION
You may request Bastrop County change or delete your personal information in the Bastrop County systems and databases by submitting a detailed description of the desired action to the following e-mail address: [email protected]
Please note that after Bastrop County processes a change or deletes your personal information from active Bastrop County systems and databases, it is possible that non-active residual copies of your information may still exist in Bastrop County systems and on archive or backup media.
Opting Out
You can always choose not to provide information, even though it might be needed to take advantage of Bastrop County Tourism’s services, or to receive more information about Bastrop County. If you do not want to receive e-mail or other mail from us, please contact us by telephone at(512) 581-4011 or email us at [email protected] with “Remove from your mailing list” in the subject line. All emails sent through our newsletter lists have an unsubscribe link at the bottom.
CHILDREN’S PRIVACY
The Children’s Online Privacy Protection Act of 1998 (“COPPA”) applies only to websites of a commercial nature, it considers COPPA to provide sound advice for any website that is intended for use by children. For this reason, the Bastrop County does not knowingly collect or solicit any personally identifiable information from children under 13 years of age without verifiable parental consent. In the event that we receive actual knowledge that we have collected such personal information without the requisite and verifiable parental consent, we will delete that information from our database as quickly as is practicable. With respect to any form interface that appears on a webpage at our website, no information will be knowingly collected from any user under the age of 13. Where “age” or “date of birth” is requested on the form interface, no information will be stored or transmitted unless the response indicates that the user is 13 years of age or older. Providing personal information is never a prerequisite for accessing the basic content or resources on this website.
YOUR CONSENT
By using the Bastrop County Website, you consent to the collection and use of the above-described information by Bastrop County (and Target Third Parties, in which case, once such Target Third Party is in possession of your information, we cannot control such Target Third Party’s use of your information). If you do not agree with the terms and conditions stated in this Website Privacy Policy, please do not access or use the Bastrop County Website.
GOOGLE ANALYTICS
On this website, we collect demographic data from Google’s Interest-based advertising with Google Analytics. Visitors can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings. Google Analytics’ opt-out browser add-on is available at https://tools.google.com/dlpage/gaoptout/.
REMARKETING/RETARGETING POLICY
This website uses Google AdWords, Facebook and other remarketing services to advertise on third party websites to previous visitors to our site. It could mean that we advertise to previous visitors who have not completed a task on our site or visited key pages, for example requesting a visitor’s guide. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to the Bastrop County website. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy. You can opt out of Google’s use of cookies by visiting Google’s Ads Settings. Alternatively, you can opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page.
FACEBOOK (VISITOR ACTION PIXEL)
Bastrop County Website uses the “visitor action pixels” from Facebook Inc. on our website.
This allows user behavior to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook, which is why we are informing you, based on our knowledge of the situation. Facebook may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook’s Data Usage Policy https://www.facebook.com/about/privacy/. You can allow Facebook and its partners to place ads on and off Facebook. A cookie may also be stored on your computer for these purposes.
The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. You can object to the collection of your data by Facebook pixel, or to the use of your data for the purpose of displaying Facebook ads by contacting the following address: https://www.facebook.com/settings?tab=ads.
Facebook is certified under the Privacy Shield Agreement and thus guarantees compliance with European data protection legislation (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
YOUR QUESTIONS AND CONCERNS
If you have questions or concerns about this Privacy Policy or any of Bastrop County’s use of your information, please contact the Bastrop County at the following e-mail address: [email protected]
Bastrop County
211 Jackson Street
Bastrop, Texas
512-581-4011
CHANGES TO THIS WEBSITE PRIVACY POLICY
Understanding that Internet technologies are rapidly evolving, any changes to this policy will be promptly posted on this page, with an updated “effective date” posted below. Bastrop County reserves the right to modify the terms of this policy at any time and in our sole discretion, by posting a change notice to this page. Your continued use of the website following our posting of a change notice will constitute binding acceptance of those changes.
This Privacy Policy was last modified on September 24th, 2018.